Cycling for the Seas

We cycle together for clean oceans
Our partner CleanHub is collecting 10,000 kg of plastic waste
Earn sustainable rewards along the way
It’s never too late — join the GWcycles community

GWcycles 2026

"Cycling for the Seas" is our motto as we kick off the fifth season of Gebrüder Weiss’s international cycling challenge. Our mission is to ride together for better health and to make a positive impact, kilometer by kilometer.

For every kilometer you ride, our partner CleanHub will collect 10 grams of plastic from heavily polluted rivers and coastal areas. That means we’re aiming to ride a total of 1 million kilometers to reach our goal of removing 10,000 kilograms of plastic waste.

50km – Eco Bottle (500ml)

Preis 1 - Eco Bottle

Stay hydrated with your GWcycles eco bottle – made from 100% recyclable, sugar cane-based PE.

150km – rPET Tube Scarf

Preis 2 - Tube Scarf

Beat the chill – Your GWcycles tube scarf is made from 100% recycled PET. Versatile, warm, and eco-friendly.

350km – 20x Outdoor Cinema Voucher

Verlosung 1 - Movie Voucher

Reward for Tired Calves – Win 1 of 20 Outdoor Cinema vouchers: Enjoy the tour live or stream at home.

500km – rPET Active Towel

Preis 3 - Active Towel

After a ride, at the gym, or the pool: your 100% rPET Active Towel is ultra-compact and dries in a flash.

750km – rPET Gym Shirt

Preis 4 - Gym Shirt

750km = 375 bottles (7.5kg) of ocean plastic saved. Your 100% rPET Gym Shirt is made from 15 of them – Wear the change!

Returns are not possible. Please check the size before ordering. You can find the size chart for the GWcycles Gym Shirt here: Size Chart PDF

1,000km – GWcycles '26 Bracenet

Preis 5 - Bracenet

1,000km for the Seas – You’ve truly earned your custom GWcycles '26 Bracenet, handcrafted from recovered ghost nets.

1,500km – 5x GW Heritage Jersey

Verlosung 2 - Retro Jersey

Ride in Style – Win 1 of 5 GWcycling jerseys featuring our iconic heritage design. Made from 100% petroleum-free, eco-friendly Merino wool.

2,500km – rPET GWcycles Jersey

Preis 6 - Jersey

Congrats! 15 bottles make your 100% rPET GWcycles '26 jersey. Plus, you’ve helped save another 1,250 bottles (25kg) from becoming ocean plastic.

Returns are not possible. Please check the size before ordering. You can find the size chart for the GWcycles Jersey here: Size Chart PDF

Andreas Fleischer, Gebrüder Weiss Kennelbach (Austria)

Dušan Halaj, Gebrüder Weiss Senec (Slovakia)

Hana Pokorná from the Czech Republic won a gravel bike in last year's raffle.

Alena Cloud vor dem Kapitol in Washington-1

Alena Cloud in front of the Capitol in Washington.

Klaus Schreiber (GW Altenrhein), cycling at the North Cape.

Clemens Vechiatto from Techtraxx in Vienna

Malaysien Daniel CHEAH Reuben SEVATHIAR-1

Daniel Cheah & Reuben Sevathiar (GW Malaysia) at the Powerman Duathlon

GWCyclists in Poreč, Croatia

Udo Postl, Gebrüder Weiss Pöchlarn (Austria)

Gebrüder Weiss colleagues in Slowakia

Robin Zlatić and Goran Mavrin, GW Zagreb

A joint effort for our oceans

Year after year, the GWcycles community continues to grow, demonstrating a shared commitment to sustainable mobility and health. In 2025, 786 cyclists from around the world joined forces to reach the impressive milestone of 1 million kilometers.

Kristian Buljan (krishatbockaufrad) from Germany led the individual rankings as a true Ocean Hero. His remarkable 19,022 kilometers are equivalent to nearly 10,000 standard PET bottles. Will his record be broken this year?

"When you cycle, you make a difference for yourself and the environment. That's what our GWcycles campaign is all about. The campaign demonstrates the power of collective effort. We are proud of our growing bike community, which is committed to protecting the environment across borders."

Frank Haas

Head of Corporate Brand Strategy and Communications

Our project partner CleanHub

CleanHub was founded in 2020 and is a Berlin-based company providing a scalable solution to plastic pollution. The organization connects coastal communities to proper waste collection systems where none previously existed, creating safe and dignified jobs for local workers.

Businesses can support this mission by funding the collection of waste that would otherwise go uncollected. CleanHub’s AI-powered technology tracks the entire process — from collection to final disposal — ensuring full transparency. The company is certified by TÜV SÜD in accordance with ISO standards. You can find more information about Cleanhub here.